Analytics Consulting
Descriptive, prescriptive, and predictive analytics anchored to the decisions that matter. We build KPI frameworks, executive reporting, and decision-support analysis that leaders actually use.
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Analytics Consulting · Atlanta, GA
Atlantic Steel Consulting is a boutique analytics consultancy. We help organizations make sense of complex data — and we design the data and cloud systems that make those insights dependable.
About the firm
We are an Atlanta-based consultancy that helps organizations modernize their data infrastructure and turn it into a working source of insight. Our work spans the full arc of analytics — from the questions leaders need answered, to the pipelines and cloud systems that keep the numbers trustworthy. We work in small, senior teams, and we measure success by the decisions our clients make with confidence.
Founder
Will is a data engineer and analytics architect based in Atlanta. He has built BigQuery medallion architectures, designed ELT/ELT pipelines with tools like Fivetran, and stood up executive reporting in Tableau for teams that needed answers fast. His background also runs deep in cloud automation on Google Cloud — Cloud Run, Cloud Scheduler, and infrastructure-as-code — and in teaching, where years as an instructor shaped a consulting style that leaves clients more capable than it found them.
Services
Descriptive, prescriptive, and predictive analytics anchored to the decisions that matter. We build KPI frameworks, executive reporting, and decision-support analysis that leaders actually use.
Start a conversationThe dependable foundation beneath the insight: BigQuery medallion architecture, robust ELT/ETL pipelines, and clean Fivetran integration so your data arrives modeled, governed, and ready.
Start a conversationGoogle Cloud infrastructure designed to scale and stay affordable — Cloud Run, Cloud Scheduler, infrastructure-as-code, automation, and ongoing cost optimization that keeps the platform lean.
Start a conversationPredictive modeling, NLP, and LLM/RAG solution design with model evaluation, monitoring, and responsible AI governance. From embeddings and vector search to prompt engineering and MLOps — production patterns, not proofs of concept.
Start a conversationStatistical analysis, quantitative research, and PLS-SEM applied to real business questions. Grounded in published GenAI/BI research and Six Sigma discipline — from hypothesis to defensible finding.
Start a conversationCustom workshops, executive briefings, and hands-on team upskilling. We transfer the methods — not just the deliverables — so your team carries the work forward.
Start a conversationToolkit
Seventeen years across enterprise analytics, data engineering, and applied AI leaves a wide toolkit. What follows is the actual stack, grouped by discipline.
Our approach
We start with the decisions you need to make and trace them back to the data — mapping sources, gaps, and the questions worth answering.
We design the analytics models and the systems beneath them — a medallion data architecture and cloud platform built to last.
We ship the dashboards, reports, and analyses that turn the platform into answers — validated against the decisions they support.
We hand over documentation, training, and a team that knows how to run and extend what we built together.
Industries served
Portfolio
A selection of prior engagements and consulting prototypes. Each is a live, self-contained dashboard, click any card to open the interactive dashboard in a new tab.
Data Storytelling
A visual rebuild of the VISTA Airbnb take-home. San Francisco stays filtered by rating, price, and weekend availability, with an interactive map and narrative recommendations.
Open interactive prototypeCS Operations
A five-tab Tableau-style workbook for a Sr. Manager, Data Operations case. Executive health, segments, workload, red flags, and manager effectiveness, built on cleaned marts.
Open interactive prototypeHealthcare Analytics
A Sigma-style prototype for InterWorks' Lakeview Health engagement. Twelve departments tracked across ED, migration, and detail views, with adoption scoring and drilldowns.
Open interactive prototypeInsights & selected work
Analytics Program
A unified KPI framework and executive reporting layer gave leadership one trusted view across facilities — and a cadence for acting on it.
Data Engineering
Replacing brittle exports with governed bronze-silver-gold layers cut refresh times from hours to minutes and ended the morning fire drills.
Cloud & Enablement
A leaner Google Cloud footprint and a hands-on workshop series left the team self-sufficient — and the monthly bill meaningfully lower.
Atlantic Steel pairs platform engineering with the executive conversation in a way that's genuinely rare. They stood up a Fivetran- and GitHub-governed medallion architecture — Bronze through Gold with QA — powering a BigQuery warehouse and certified marts for sales pipeline, master metrics, customer portfolio, financials, renewals, and executive KPIs, with pull-request review, SQL rules, model lineage, and data contracts enforcing release readiness. The result was a 30% acceleration of our executive KPI routines and a published applications matrix — Keep, Rationalize, Transition — that aligned Sales, Marketing, Finance, Product, and IT around a single source-system plan.
On a prior healthcare engagement, the same rigor delivered Tableau reporting on provider, member, and claims metrics in Agile cadences and lifted reporting-cycle efficiency by up to 25% under a strict compliance environment. We trust them with the work that matters most.”
Director of Operations · The Emory Clinic
Contact
Tell us what you're working toward. We'll respond within two business days to set up a short, no-pressure consultation.